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Mapping Megan is Australia’s leading travel blog for the adventurous traveler / couple. We are a trusted resource for travel advice, and our key message is that adventure travel can be achieved at any age. We acknowledge that adventure means different things to different people, so whether your idea of adventure is backpacking through Europe, camping on an erupting volcano, or sitting aboard a luxury cruise through the Amazon, we cover it all!

We are open to sponsorship, advertising, content campaigns, speaking engagements, and freelance writing, and believe in working with partners who support our values. We are open to all collaborative proposals; please use the email contact at the end to discuss a partnership opportunity.

Who are we?

We are Megan and Mike Jerrard, and have been travelling since 2003. In addition to years worth of travel experience, our professional expertise sets us apart from other travel bloggers.

Mike is a professional photographer whose work has been featured in a number of international publications since 2005. His high quality images are becoming increasingly recognized within the world of travel, and are on display within our photography section.

Meg is an Australian Journalist who graduated from a double degree in Journalism/Law with Second Class Division I Honors. An expert communicator, Meg’s skills in broadcast, print and online media have seen her travel to write for publications around the world.

Both the rapid growth of our website and our highly engaged audience can be attributed to Meg’s expertise in social media. Since transitioning to a public travel blog in February 2013 we have quickly risen through the ranks of travel blogs, and grown an impressive organic following. Read more about us on our About page.

Our Demographic:

Mapping Megan is targeted towards the adventure traveler/couple, however also attracts a readership of average people wishing to find an opportunity to break into the world of travel.

Our demographics reflect that visitors to Mapping Megan range broadly in age between 18-64. Readers are highly educated with 64% of visitors being women.

Our audience is split between the USA (40%), and Australia (9%), followed by the United Kingdom (9%) and Canada (5%). Other countries which attract a consistent readership include New Zealand, India, Phillipines, Thailand, Germany and France.

What we can offer YOU:

Exposure:

Full coverage of your product, service, or any trips we take on our blog. This includes written articles, extensive social media coverage, and video if appropriate.
We have categories specifically dedicated to equipment and hotel reviews, as well as a number of other interests, which ensures that posts reach your travel niche and target audience. This also increases visibility of your product on our blog as articles are not buried under mass content.
Access to Travel Bloggers Influencer Network – #TBIN. A select group of 60+ travel writers, bloggers and photographers. TBIN members have an impressive 6.5+ million social media followers and with their collective exponential influence more than 25 million reach per week.

Influence:

As a trusted travel resource, our readers often plan their travel, accommodation and activities after having read about it on our blog.

Professional Content:

We take pride in producing professional, quality content for our website. We have invested in high quality camera and video equipment, and with a background in writing, will showcase your brand will excellence.
When we take photographs of your brand to feature within our blog posts and social media, your company is more than welcome to use these freely for additional promotion in the future. We typically provide commercial rights to professional photography as additional value for brand collaborations.

Social Media:

We have a highly engaged and organic following across a variety of different social media platforms, and an incredibly strong social media presence which continues to grow rapidly. Statistics last updated May 2019.

Twitter Followers: 117,100 +
Twitter Reach via Triberr: 105 Million
Facebook Follows: 24,000+
Instagram Followers: 44,800+
Pinterest Views (Monthly): 1.4 Million
YouTube views: 30,000+

Partnership Opportunities:

Advertising/Sponsored Posts:

We offer options ranging from sponsored social media promotion, to Native Advertising-style sponsored posts, and are happy to discuss your needs in creating bespoke content. We are are always open to discussing long term partnerships if interested in bringing us on as Brand Ambassadors. Rates available upon request.

Press and Social Media Trips:

We started this blog because we love to travel. Depending on the destination/trip value, we are open to both paid and in-kind press trip partnerships that focus on adventure travel, cultural immersion, and nature/wildlife. Example of coverage.

Coordinated Blogger Campaigns:

We are personally connected to hundreds of professional travel bloggers, and manage influencer campaigns ranging from sponsored posts to coordinated press trips. We have connections in every travel niche, geographical region, and audience demographic.

Product Reviews:

We review a variety of travel related products/services on our blog, and are happy to accept sponsored reviews should you have a product you would like featured. Such reviews generally include links back to your website along with appropriate images, and will be promoted across our social media accounts. All posts remain in our archives.

Mapping Megan is a proud member of Blog with Integrity. We believe in being upfront and transparent regarding sponsored reviews, and as always, we reserve the right to write honestly about your product. Example of coverage.

Contests/Giveaways:

If you have a travel product that needs attention, running a competition is a fabulous way to inspire additional exposure for your brand. When you sponsor a prize we ensure you receive the maximum exposure across all mediums, and we tailor the campaign to achieve your goals, for instance driving additional viewers to your website, increasing your social media following, or grow your email subscriber list.

Freelance Content:

Love what we write? We would be happy to provide our freelance services to tell a story for your brand. We have written for a wide range of publications and brands like British Airways, American Express, Skyscanner, Chimu Adventures, Zegrahm Expeditions, International Expeditions, Matador, Elite Daily, and Marriott Hotels.

What People Have to Say:

Mark F. Schwab, CEO, Star Alliance

Star Alliance’s Round the World fare has been a major campaign focus for the Alliance. I would like to thank you for the support that you have personally given us to which has helped make the campaign such a big success.

This was the first time that Star Alliance worked with a selection of bloggers in this way – collaborating with multiple individuals simultaneously in a joint and coordinated approach. The visual assets you collected and shared during the trip added significantly to the impact of the campaign. We valued your personal contribution and we hope that it will not mark the end of our relationship with you.

Brandyn Hull, Director of Communications, Kimpton Hotels

We host a lot of writers who write a lot of stories about us but this was above and beyond. What a great way to tell the story of Kimpton Hotels. And the exposure has been unprecedented. We’ve seen dozens of comments from readers who say they are hooked and ready to book. Thanks a million!

Lucy Ogilvie, Head of Content, Pearlshare

Megan has reliably produced bespoke content for our brand for the past couple of years, always on time and to a very high standard. I would not hesitate to recommend her to any other brands looking for an excellent travel ambassador.

Josh @ Cheap Fly Club

Since the blog post I placed on Mapping Megan I have gained 3,000 subscribers, 800 of which I can directly attribute to having come from your blog! A very successful review.

Linda Beltran, Director of Communications, Mandarin Oriental Washington DC

I would be remiss if I didn’t take the time to say thank you for the continued support of our hotel and the additional social media posts on Twitter, Trip Advisor and Facebook. I can truly say that you have provided such positive coverage on the hotel, and demonstrated a true sense of passion for what you do and the words that you use to “tell your story.”

Mark Berry, Owner, The Bower at Broulee

We really appreciate your glowing praise for The Bower and would add that over 17 years of operation we’ve employed quite a few photographers, “photo-journos” etc. and the selection you provided for us is the best we’ve seen, by quite a margin. Thankyou for sharing your photographs in Hi-Res.

Leslie Sonnenklar, Associate PR Director, RIESTER

Meg was a pleasure to work with! She was prompt in publishing her review of our properties and did an excellent job of really capturing the essence of each location. We were so impressed by her photos and recount of her experience and we got a lot of traction online from her review. We’d be happy to have Meg back at any of our properties.

Jill Wheeler, Owner/Director of Wellfit Institute

Megan Claire was a pleasure to work with from the moment we met and I asked her to be the first speaker of Wellfit Institute’s Adventure Speaker Series. I affectionately refer to Megan as the “down-to-earth” girl from “down under”. Her approachability, humor and humility combined with her worldly experiences and well-prepared presentation made her relatable and inspiring to both the doers and dreamers in our audience! Let her entertain and inspire your audience!

Emma Higgings, Gotta Keep Movin

If you’ve been hopping around the blogosphere recently and haven’t heard of Meg Jerrard, I don’t know what planet you’ve been living on. This girl is killing it at being everywhere at the minute, and with big plans for the future she’s definitely going places, and not just in terms of her travels!